The approach towards travel and holiday is no longer the same what it used to be a few years ago. As per Expedia research report, India is the 5th most vacations deprived country but the good news is that there is an impressive growth in the number of travelers in India over the years. Today, holiday is no longer only about visiting the popular destinations, but it is more about finding ‘one-of-a kind’ experience, exploring the unexplored and discovering the culture, food and nature of the destination.
How to #holidaydifferently with Sterling Holidays was well explained by their Chief Marketing Officer Mr. Peshwa Acharya at the Indiblogger event held at ITC Grand Central on 7th Dec, 2017. Sterling Holidays have rightly identified the latest trends of holiday which involves the weekend travelling, short getaways, small reunions, Social Media Groups travelers and the family holidays which is more about individual discoveries.
#HolidayDifferently with Sterling Holidays – What’s New?
In this interactive session of Sterling Holidays, who are re-branding themselves to match this new travel trends have expanded their number of resorts from 13 to 33 and they are targeting offbeat as well as the popular tourist destinations. They are focused on providing an unique experience to its customer, to make their holiday different and memorable. Like in Darjeeling, how amazing it would be if your stay is combined with a trip to the tea estates which is then paired with tea tasting experience in the tea lounge of the resort and enriching the experience with some local dishes or in Ooty, your stay experience is enhanced with the demonstration of traditional dress making or cooking local dishes inside a Toda Hut.
Sterling Holidays introduced us to ‘Raja Rex’, the cutest discovery mascot. This name is a well thought name which is derived from “Rajasaurus Narmadensis” a Dinosorous of Indian Origin. Interesting, isn’t it? Because we all love surprises ofcourse, the pleasant ones 😉 therefore the Sterling Holidays have planned 100 days of surprises to make your stay even more memorable. So let it be a surprise only 🙂 Have you ever heard of Holiday Insurance? Sterling is the first one to offer door to door holiday insurance and the insurance will cover the holiday as well as your travel.
I am a part of Indiblogger since last 1.5 years, but never got a chance to attend the Indiblogger meet. The moment I received the email and the date/time matched my schedule, I decided to be a part of the Holiday Differently by Sterling Holidays event. I was really nice meeting passionate and like-minded fellow bloggers. I am glad I was a part of this event. Thanks to Indiblogger and Sterling Holidays for the invitation as I got to know about the all new Sterling holiday and the concept behind #holidaydifferently. Looking forward to experience stay at the new Sterling Resorts.